The Gray Matrix is helpful in planning because it looks at ministries as part of an on-going process. It is much easier to plan ‘shots’ – one-time events – without thinking long-term and connecting the various activities together…

The Matrix shows clearly that we need to think long-term. Each program we develop needs to have limited goals and be designed with a specific audience it mind. Programs designed for a ‘general’ audience are likely to achieve nothing very significant in terms of the Gospel. At one extreme they would be way over people’s heads – while at the other they would be far too simplistic.

If our audience were in the bottom left quadrant we would probably need to think in terms of 4 or 5 levels of ministry that might lay the pathway for them to travel towards Jesus, through a conversion experience and into the fellowship of His Church. Discipleship would then need to follow that.

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